Events • On Demand | Watch Time: 33 min
Conquering Product-Led Transformation: Strategies for Scaling in Large Enterprises
CPO Series: Outcome-Focused Practice
Embarking on a rapid scaling journey for a product organization is no small feat. And the bigger the company, the bigger the challenges are with teams, strategy, and alignment along the way.
Watch this CPO Series webinar to gain insights from Rob Seidman, Chief Product Officer of BNPL at U.S. Bank on navigating the challenges, transitions, and strategies to scale effectively in a large enterprise going through a product-led transformation.
Rob uncovers:
✨ Driving transformative outcomes while accelerating growth
✨ Adopting an agile mindset and responsive approach to product-led growth
✨ Ensuring alignment with corporate strategies, goals, and OKRs
✨ Shaping team effectiveness and culture with tools designed for product managers and leaders
Discover practical strategies to overcome the obstacles standing in your way, and get useful tactics for your organization.
Featured Speaker
Rob Seidman
Chief Product Officer of BNPL at U.S. Bank
Rob Seidman is a POS Lending Leader with both zero-to-1 and scaling experience launching new products and scaling for growth. He has over a decade of experience in fintech, leading the design and delivery of digital solutions that empower consumers and merchants across various markets. As the Chief Product Officer of POS lending and BNPL at U.S. Bank, he oversees the strategy, incubation, and launch of Avvance, a cutting-edge embedded finance solution that makes every purchase affordable. Prior to U.S. Bank, Rob was the GM and Head of Long-term Lending and Merchant Product at Sezzle, a leading BNPL player.
